Although we’ve worked with today’s most popular platforms for the past two years, we developed proprietary social platforms for Red Bull before the terminology “social media” even existed.
For the past two years we’ve been pioneering the use of social media as an integral part of the marketing mix – applying traditional discipline to this relatively new form of media.
Focusing primarily on building online communities to harvest brand advocates – such as this one built for HFI – we’ve also focused on utilizing Twitter, Facebook, LinkedIn, You Tube, and various photo sharing sites for not-for-profit, b to b, b to c, and media clients.
“If you're looking for a winning strategy for your web initiatives, Mark goes beyond what you think is possible. Always focused on the user, Mark innovates and creates ideas to connect with the audiences that matter most to your business. You can rely on his deep knowledge of new media, website concept, design, and functionality, and strategic marketing to exceed the goals for your online effort. When you're trying to sell a marketing approach in your organization, Mark can help persuade executives and decision-makers by focusing on business results"